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Privacy Policy

Privacy Policy

PRIVACY POLICY

Rentmotors Georgia LLC
Last Updated: March 2026
Website: www.myrentmotors.com

1. Introduction

Rentmotors Georgia LLC (“Rentmotors”, “we”, “our”, or “us”) operates the website www.myrentmotors.com (the “Website”), an online reservation platform enabling users to search for and reserve vehicles offered by independent rental providers operating within the Rentmotors franchise network.

Rentmotors is committed to protecting personal data and processing it lawfully, fairly, and transparently.

This Privacy Policy explains how we collect, use, disclose, store, and protect personal data when individuals access the Website or use our services.

This policy is designed to comply with applicable data protection legislation including the EU General Data Protection Regulation (GDPR) and the Law of Georgia on Personal Data Protection.

2. Definitions

Personal Data means any information relating to an identified or identifiable natural person.

Processing means any operation performed on personal data such as collection, storage, use, disclosure, or deletion.

Data Subject means the individual whose personal data is processed.

Controller means the entity determining the purposes and means of processing personal data.

Processor means a party that processes personal data on behalf of the controller.

3. Data Controller

The controller responsible for the processing of personal data is:

Rentmotors Georgia LLC
29 Nutsubidze Street, IV m/d
Tbilisi 0183, Georgia
Identification Number: 405154363

Email: franchise@myrentmotors.com

Rentmotors determines the purposes and means of processing personal data related to the operation of the Website, reservation platform, customer communication, security monitoring, and technical administration.

4. Data Protection Officer

Rentmotors has not designated a Data Protection Officer as this is not required under applicable law based on the scale and nature of current data processing activities. If this changes, contact details will be published on the Website.

5. Data Protection Principles

Personal data is processed in accordance with the following principles:

· Lawfulness, fairness and transparency

· Purpose limitation

· Data minimization

· Accuracy

· Storage limitation

· Integrity and confidentiality

· Accountability

6. Categories of Personal Data

Rentmotors may collect and process the following categories of personal data.

Information provided directly by users

· Full name

· Email address

· Telephone number

· Date of birth

· Passport or national identification details

· Driver’s license number and validity

· Reservation details

· Communication content

Automatically collected information

· IP address

· Device type

· Browser type and version

· Operating system

· Website pages visited

· Date and time of visits

· Usage analytics information

Information received from partners

Personal data may also be received from rental partners when reservation details are transmitted to the platform or when rental providers communicate booking confirmations or updates.

7. Legal Bases for Processing

Personal data is processed under the following legal grounds:

Contractual Necessity

Processing necessary to provide reservation services and transmit booking information to rental partners.

Legal Obligation

Processing necessary to comply with accounting, taxation, regulatory, and fraud prevention obligations.

Legitimate Interests

Processing necessary for maintaining platform security, preventing fraud, improving services, ensuring efficient platform operation, and responding to customer inquiries, provided that such interests are not overridden by the rights and freedoms of individuals.

Consent

Certain processing activities, including marketing communications and the use of non-essential cookies or analytics technologies, rely on user consent. Consent may be withdrawn at any time.

8. Purposes of Processing

Personal data may be processed for the following purposes:

· processing vehicle rental reservations

· transmitting reservation details to rental partners

· providing customer support

· fraud detection and prevention

· maintaining platform security

· improving services and website functionality

· dispute resolution

· compliance with legal obligations

9. Sharing of Personal Data

Personal data may be shared with the following categories of recipients:

Rental Partners

Independent vehicle rental operators that provide rental services booked through the platform. These partners typically act as independent data controllers for the rental agreement.

Payment Service Providers

Providers responsible for secure payment processing.

IT and Hosting Providers

Companies providing infrastructure, hosting, security monitoring, and technical support services.

Analytics Providers

Third-party analytics services used to generate aggregated statistics about Website usage.

Professional Advisers

Legal, accounting, or compliance professionals assisting the company.

Public Authorities

Government bodies or regulators where disclosure is required by law.

All processors operate under written Data Processing Agreements where required.

10. International Data Transfers

Personal data may be transferred outside the European Economic Area or Georgia.

Where such transfers occur, appropriate safeguards are implemented including Standard Contractual Clauses approved by the European Commission and, where necessary, additional technical and organizational safeguards.

11. Data Retention

Personal data is retained only as long as necessary for the purposes for which it was collected.

Typical retention periods include:

· Reservation records — up to 5 years

· Identity verification data — up to 5 years

· Customer communications — up to 3 years

· Technical logs — up to 12 months

· Marketing data — until consent withdrawal

After expiration of retention periods, personal data is securely deleted or anonymized.

12. Data Subject Rights

Individuals have the following rights under applicable data protection laws:

· Right of access

· Right to rectification

· Right to erasure

· Right to restriction of processing

· Right to object to processing

· Right to data portability

· Right to withdraw consent

· Right not to be subject to automated decision-making

Requests may be submitted by contacting franchise@myrentmotors.com.

Rentmotors will respond within 30 days unless a longer period is permitted under applicable law.

13. Complaints

Individuals may lodge complaints with the relevant supervisory authority.

Georgia: Personal Data Protection Service
https://personaldata.ge

Individuals located within the European Economic Area may also lodge a complaint with the supervisory authority in their country of residence, place of work, or location of the alleged infringement.

14. Data Security

Rentmotors implements appropriate technical and organizational measures to protect personal data including:

· encrypted HTTPS communications

· secure server infrastructure

· role-based access controls

· monitoring and intrusion detection systems

· internal confidentiality obligations for staff